Shopify App & Ecommerce Insights
Ideas, research, and news for ambitious Shopify merchants.
How New Zealand Stores can prepare for Google Shopping Insights (Coming Soon)
Google Chrome is steadily shifting from a simple browser into a shopping companion. With Shopping Insights rolling out internationally, it’s only a matter of time before New Zealand retailers need to adapt. Price transparency, competitive comparison, and direct notifications inside the Chrome address bar will change how shoppers evaluate online stores. That shift is closer than many expect.
Are Kiwi Retailers Turning a Corner or Stuck in Slow Trading? New Zealand Retail Insights July 2025
The latest data shows consumer spending inching up in value, yet transaction volumes are edging down, meaning inflation not confidence is driving growth. Essentials like groceries continue to lift turnover, hospitality finds small gains, and international visitors add momentum, but overall retail still struggles with weak demand, rising costs, and only tentative signs of recovery.
Top Shopify Apps Every NZ Store Needs (Updated 2025)
With experience working with over 200 Shopify stores in New Zealand, we have compiled a list of all the apps we often see Shopify stores in New Zealand using or would recommend.
Shopify Launch Checklist for NZ Stores (Updated 2025)
Getting set up on Shopify properly can be a daunting task, but with my experience launching over 200+ Shopify stores in NZ, I have compiled this detailed guide to launching your store on Shopify covering all of the key tasks you need to do before you start selling online and in NZ.
Shopify Success Checklist for NZ Stores (Updated 2025)
Do you want to grow your Shopify store and increase sales? This free checklist covers everything we have learnt over 10 years of helping Shopify stores ranging from $0 to $50M+ in sales improve their shopping experience and grow their conversions.
AI Blog Agent Hits Milestone: 100,000 Blog Posts Published for Shopify Stores!
We're thrilled to announce that AI Blog Agent has achieved an incredible milestone—over 100,000 automated blog posts published for Shopify stores!
Expanding Into International Markets: A Guide for Shopify Stores in NZ
Are you selling your products locally in NZ and looking at how you can expand into international markets like Australia or USA? Here is my strategic guide on how Shopify stores in NZ can efficiently and effectively expand into new international markets.
Running Google Ads Internationally Just Got Easier
Shopify store owners in New Zealand can now reach more international customers effortlessly. Thanks to a recent update in the Google & YouTube app, your Shopify shipping countries will now automatically sync with Google Merchant Center. This means your free listings and ads can be shown in more countries without manual adjustments, making it easier to run Google Ads internationally.
Guest Post: Does AI Generated Content Hurt SEO?
With the rise of AI, many people are asking, can I use AI to write my blog posts, and will using AI generated content hurt my SEO?
An optimistic future of New Zealand's Retail Spending - January 2025
New Zealand's retail sector faces a challenging but hopeful 2025, with stagnant sales and rising operational costs putting pressure on businesses. Despite a 0.5% decline in January sales compared to 2024, retailer confidence has grown, with 70% optimistic about their survival, up from 65% in the previous quarter.
Shopify App: AI Blog Agent
AI Blog Agent has been released for the Shopify store! AI Blog Agent automates your blogging and SEO by created SEO-optimized articles posted daily to your Shopify website.
New Zealand's Retail Spending Decline Continues - December 2024
Retail spending continues to decline in New Zealand, dropping by 0.3%, despite the usual holiday season boost from Christmas shopping and Boxing Day sales. This marks the seventh consecutive month of decline, reflecting ongoing financial pressures on consumers.